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Theorizing the Sharing Economy: Variety and Trajectories of New Forms of Organizing
Type: Book
ISBN: 978-1-78756-180-9

Book part
Publication date: 17 September 2020

René Abel, Suleika Bort, Indre Maurer, Clarissa E. Weber and Hendrik Wilhelm

Portfolios of temporary organisations, particularly portfolios of R&D projects with different project partners, are a common yet understudied phenomenon. We know that these…

Abstract

Portfolios of temporary organisations, particularly portfolios of R&D projects with different project partners, are a common yet understudied phenomenon. We know that these portfolios suffer from tensions inherent in project portfolio ambidexterity (e.g. portfolios balancing R&D projects with new and recurrent partners), yet our understanding of what might lessen these tensions remains limited. This study introduces the idea of project portfolio maturity and theorises how it can mitigate the negative effects of ambidextrous project portfolios. We test our hypotheses by combining proprietary survey and archival data on 136 R&D project portfolios in the German biotechnology industry covering project partnerships with both new and recurrent partners. Our results show that ambidextrous project portfolios hamper firm performance and that portfolio maturity mitigates these negative effects. By introducing a new perspective on project portfolios that accounts for overlooked temporal dimensions, this study provides a new contingency that has the potential to ease the tensions that result from projects with new and recurrent partners. We thereby add to the literatures on temporary organising, project portfolios, and ambidexterity.

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Tensions and paradoxes in temporary organizing
Type: Book
ISBN: 978-1-83909-348-7

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Content available
Book part
Publication date: 10 April 2020

Abstract

Details

Theorizing the Sharing Economy: Variety and Trajectories of New Forms of Organizing
Type: Book
ISBN: 978-1-78756-180-9

Book part
Publication date: 10 April 2020

Sebastian Vith and Markus A. Höllerer

Over the last years, and under the umbrella of the “sharing economy,” various new social practices and novel business models have been established worldwide. Such practices and…

Abstract

Over the last years, and under the umbrella of the “sharing economy,” various new social practices and novel business models have been established worldwide. Such practices and models are perceived both as opportunity and challenge for existing (urban) public governance regimes. It is in this sense that the sharing economy has become a contested issue and regularly provokes bold governance responses. However, local governing authorities first need to interpret, negotiate, and establish what exactly is “at issue” in order to (re-)act adequately. While such “politics of signification” are well-studied, for instance, in social movements and public media discourse, research on the concerted framing activities of public administrations as well as on the strategic work that sets the stage for public policy-making is relatively sparse – and entirely lacking for the context of the sharing economy. In this chapter, the authors look behind the scenes of the policy-making in the City of Vienna, Austria. The empirical findings unearth six distinct mechanisms –“delimiting,” “negotiating,” “detailing,” “linking,” “justifying,” and “situating” – that are strategically applied to shape the “Viennese way” of governing the sharing economy. This research develops an in-depth understanding of what the authors conceptually dub “strategic issue work”: the manifold efforts that lead to, and underlie, in this case, the policy-making of a local government when it tries to come to terms with the governance challenges of the sharing economy.

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Theorizing the Sharing Economy: Variety and Trajectories of New Forms of Organizing
Type: Book
ISBN: 978-1-78756-180-9

Keywords

Book part
Publication date: 10 April 2020

Dominika Wruk, Tino Schöllhorn and Achim Oberg

Is the sharing economy a field? Answering this question is crucial to understanding how sharing organizations look and behave, as well as how the sharing economy might develop. In…

Abstract

Is the sharing economy a field? Answering this question is crucial to understanding how sharing organizations look and behave, as well as how the sharing economy might develop. In this chapter, the authors applied two different field conceptions – organizational field and issue field – as a starting point for an explorative empirical analysis. To capture both field concepts, the authors collected relational data and data on organizations’ self-representations to see how organizations engaged in the debate on the sharing economy relate to each other. The observed network of organizations suggests that the sharing economy is an issue field. In addition, the core of this network shows the relational structure of an organizational field. Surprisingly, it is not an organizational field of the sharing economy. Instead, it is a field of organizations heavily engaged in proselytizing new organizational forms that will change other fields. What the authors observed is a new field configuration – the authors call it a disruptive field – that is, less inward-oriented than other fields but much more engaged in changing other fields’ structures and dynamics. With these insights, the authors contribute to institutional research on field configuration and shed light on the phenomenon of the sharing economy and its potential development.

Details

Theorizing the Sharing Economy: Variety and Trajectories of New Forms of Organizing
Type: Book
ISBN: 978-1-78756-180-9

Keywords

Content available
Book part
Publication date: 10 April 2020

Abstract

Details

Theorizing the Sharing Economy: Variety and Trajectories of New Forms of Organizing
Type: Book
ISBN: 978-1-78756-180-9

Book part
Publication date: 10 April 2020

Philipp C. Mosmann and Jennifer Klutt

The rise of the sharing economy has brought with it a huge variety of new organizational forms and innovative business models. An integral part of these forms and models is the

Abstract

The rise of the sharing economy has brought with it a huge variety of new organizational forms and innovative business models. An integral part of these forms and models is the communities and members of sharing-economy organizations, since they significantly contribute to value creation for these organizations. Relying on community member contributions, though, is a challenge for these organizations because fluid community boundaries and voluntary membership makes it difficult to coordinate their activities. This chapter investigates the under-researched question of how sharing-economy organizations govern the actions of their community members. Following an abductive approach that included site visits, participant observations, and 67 interviews, we develop a framework that illustrates four different types of governance: pure market, pure clan, market-hierarchy hybrid, and clan-hierarchy hybrid. The framework explains differences among these types depending on the main activity (providing resources or producing jointly) and the primary aim of the community (business orientation or social orientation). This study thus contributes to research on both governance in general and to sharing-economy organizations in particular by capturing the variety and diversity of community forms, governance practices, and business-model configurations.

Details

Theorizing the Sharing Economy: Variety and Trajectories of New Forms of Organizing
Type: Book
ISBN: 978-1-78756-180-9

Keywords

Book part
Publication date: 10 April 2020

Koen Frenken, Taneli Vaskelainen, Lea Fünfschilling and Laura Piscicelli

We witness rising tensions between online gig-economy platforms, incumbent firms, regulators, and labor unions. In this chapter, we use the framework of institutional logics as an

Abstract

We witness rising tensions between online gig-economy platforms, incumbent firms, regulators, and labor unions. In this chapter, we use the framework of institutional logics as an analytical lens and scheme to understand the fundamental institutional challenges prompted by the advent of the online gig economy. We view gig-economy platforms as corporations that organize and self-regulate markets. In doing so, they span two parallel markets: the market for platforms competing to provide intermediation services and the market for the self-employed competing on platforms to provide peer-to-peer services. Self-regulation by platforms also weakens the traditional roles of the state. While the corporation and market logics empower the platform, they weaken self-employed suppliers as platforms’ design constrain suppliers to grow into a full-fledged business by limiting their entrepreneurial freedom. At the same time, current labor law generally does not classify suppliers as employees of the platform company, which limits the possibility to unionize. The current resolutions to this institutional misalignment are sought in “band aid solutions” at the level of sectors. Instead, as we argue, macro-institutional reform may be needed to re-institutionalize gig work into established institutional logics.

Details

Theorizing the Sharing Economy: Variety and Trajectories of New Forms of Organizing
Type: Book
ISBN: 978-1-78756-180-9

Keywords

Book part
Publication date: 10 April 2020

Eliane Bucher, Christian Fieseler, Christoph Lutz and Gemma Newlands

Independent actors operating through peer-to-peer sharing economy platforms co-create service experiences, such as shared car-rides or home-stays. Emotional labor among both

Abstract

Independent actors operating through peer-to-peer sharing economy platforms co-create service experiences, such as shared car-rides or home-stays. Emotional labor among both parties, manifested in the mutual enactment of socially desirable behavior, is essential in ensuring that these experiences are successful. However, little is known about emotional labor practices and about how sharing economy platforms enforce emotional labor practices among independent actors, such as guests, hosts, drivers, or passengers. To address this research gap, we follow a mixed methods approach. We combine survey research among Airbnb and Uber users with content analysis of seven leading sharing economy platforms. The findings show that (1) users perform emotional labor despite not seeing is as necessarily desirable and (2) platforms actively encourage the performance of emotional labor practices even in the absence of direct formal control. Emotional labor practices are encouraged through (hard) design features such as mutual ratings, reward systems, and gamification, as well as through more subtle (soft) normative framing of desirable practices via platform and app guidelines, tips, community sites, or blogs. Taken together, these findings expand our understanding of the limitations of peer-to-peer sharing platforms, where control over the service experience and quality can only be enforced indirectly.

Details

Theorizing the Sharing Economy: Variety and Trajectories of New Forms of Organizing
Type: Book
ISBN: 978-1-78756-180-9

Keywords

Book part
Publication date: 10 April 2020

Aurélien Acquier, Valentina Carbone and Laëtitia Vasseur

This chapter explores how classic and institutional entrepreneurs in the sharing economy (SE) frame and make sense of the emergent, plural, and contested SE concept. The authors

Abstract

This chapter explores how classic and institutional entrepreneurs in the sharing economy (SE) frame and make sense of the emergent, plural, and contested SE concept. The authors address this question through an investigation of an attempt to institutionalize the SE as a separate field in France, through data collected among SE entrepreneurs gravitating around OuiShare, a leading institutional entrepreneur for the SE. To analyze the plurality of discursive framings within the SE field, we explored how classic entrepreneurs affiliated with the SE and institutional entrepreneurs made sense of the concept and its related practices by referring to different theories and narratives. The results reveal that classic entrepreneurs used and combined four distinct theoretical currents (access economy, commons, gift, and libertarianism) to frame their projects. This framing diversity was further reinforced at the meso level by specific forms of institutional entrepreneurship which reflected and actively built on such framing diversity. However, over time, such heterogeneity negatively affects the internal coherence of the field. Based on these results, the authors discuss the impact of enduring framing diversity on the SE organizational field emergence and development.

Details

Theorizing the Sharing Economy: Variety and Trajectories of New Forms of Organizing
Type: Book
ISBN: 978-1-78756-180-9

Keywords

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